SEO plan of action
You are NOT a dummy to ask “What exactly is SEO?” and what does that mean when you’re told by your web master “I added some SEO to your site”. What exactly does that mean? What’s worse is not really knowing if you’re paying for something that works. I recommend learning it for yourself. For those who are SEO beginners, here is a list of ways to educate yourself and learn SEO.
Open an Google Analytics Account. How can you measure SEO if you don’t have a tool to measure. I installed a Google Analytics plugin to check it on my dashboard which I find convenient to check it daily. https://wordpress.org/plugins/google-analytics-dashboard-for-wp/
Install Yoast SEO. If you’re getting charged for it make sure it’s for Yoast SEO Premium since the basic Yoast is free. Simply having the plugin doesn’t get you SEO. It takes it a little work, but it does give you the tools and support to help you. https://wordpress.org/plugins/wordpress-seo/
Set up Google Search Console https://www.google.com/webmasters/#?modal_active=none
– Log in to the same account as your google analytics
– Click the “add a property” button and add the URL of your website.
– Download the HTML verification file.
– Go to your hosting website. In my case it’s BlueHost. Open File manager and look for public_html/yourwebsite. Click on that file and upload html file to there.
– Go back to Google Search Console and click VERIFY button on bottom.
Check if your website is indexed by taking a sentence out of your website. Enter it into Google search and type in quotes around sentence.
Create a Blog. Make sure you add keywords, description, SEO title, slug, meta description, excerpt, categories and tags. Follow suggestions from Yoast SEO.
Link Social Media Sites
Check Links. Go to Moz.com. Open site Explorer https://moz.com/researchtools/ose/
Track Results in Google Analytics
If you would like to learn more, contact me at https://www.g2printmedia.com/contact/